/* Terfi Yolu ürün ailesi satış sitesi */
@font-face {font-family: 'Barlow'; font-style: normal; font-display: swap; font-weight: 400; src: url(../fonts/barlow-latin-ext-400-normal.woff2) format('woff2'); unicode-range: U+0100-02BA,U+02BD-02C5,U+02C7-02CC,U+02CE-02D7,U+02DD-02FF,U+0304,U+0308,U+0329,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF;}
@font-face {font-family: 'Barlow'; font-style: normal; font-display: swap; font-weight: 400; src: url(../fonts/barlow-latin-400-normal.woff2) format('woff2'); unicode-range: U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD;}
@font-face {font-family: 'Barlow'; font-style: normal; font-display: swap; font-weight: 500; src: url(../fonts/barlow-latin-ext-500-normal.woff2) format('woff2'); unicode-range: U+0100-02BA,U+02BD-02C5,U+02C7-02CC,U+02CE-02D7,U+02DD-02FF,U+0304,U+0308,U+0329,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF;}
@font-face {font-family: 'Barlow'; font-style: normal; font-display: swap; font-weight: 500; src: url(../fonts/barlow-latin-500-normal.woff2) format('woff2'); unicode-range: U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD;}
@font-face {font-family: 'Barlow'; font-style: normal; font-display: swap; font-weight: 600; src: url(../fonts/barlow-latin-ext-600-normal.woff2) format('woff2'); unicode-range: U+0100-02BA,U+02BD-02C5,U+02C7-02CC,U+02CE-02D7,U+02DD-02FF,U+0304,U+0308,U+0329,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF;}
@font-face {font-family: 'Barlow'; font-style: normal; font-display: swap; font-weight: 600; src: url(../fonts/barlow-latin-600-normal.woff2) format('woff2'); unicode-range: U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD;}
@font-face {font-family: 'Jost'; font-style: normal; font-display: swap; font-weight: 400; src: url(../fonts/jost-latin-ext-400-normal.woff2) format('woff2'); unicode-range: U+0100-02BA,U+02BD-02C5,U+02C7-02CC,U+02CE-02D7,U+02DD-02FF,U+0304,U+0308,U+0329,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF;}
@font-face {font-family: 'Jost'; font-style: normal; font-display: swap; font-weight: 400; src: url(../fonts/jost-latin-400-normal.woff2) format('woff2'); unicode-range: U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD;}
@font-face {font-family: 'Jost'; font-style: normal; font-display: swap; font-weight: 500; src: url(../fonts/jost-latin-ext-500-normal.woff2) format('woff2'); unicode-range: U+0100-02BA,U+02BD-02C5,U+02C7-02CC,U+02CE-02D7,U+02DD-02FF,U+0304,U+0308,U+0329,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF;}
@font-face {font-family: 'Jost'; font-style: normal; font-display: swap; font-weight: 500; src: url(../fonts/jost-latin-500-normal.woff2) format('woff2'); unicode-range: U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD;}
@font-face {font-family: 'Jost'; font-style: normal; font-display: swap; font-weight: 600; src: url(../fonts/jost-latin-ext-600-normal.woff2) format('woff2'); unicode-range: U+0100-02BA,U+02BD-02C5,U+02C7-02CC,U+02CE-02D7,U+02DD-02FF,U+0304,U+0308,U+0329,U+1D00-1DBF,U+1E00-1E9F,U+1EF2-1EFF,U+2020,U+20A0-20AB,U+20AD-20C0,U+2113,U+2C60-2C7F,U+A720-A7FF;}
@font-face {font-family: 'Jost'; font-style: normal; font-display: swap; font-weight: 600; src: url(../fonts/jost-latin-600-normal.woff2) format('woff2'); unicode-range: U+0000-00FF,U+0131,U+0152-0153,U+02BB-02BC,U+02C6,U+02DA,U+02DC,U+0304,U+0308,U+0329,U+2000-206F,U+20AC,U+2122,U+2191,U+2193,U+2212,U+2215,U+FEFF,U+FFFD;}
:root{--ink:#1E2228;--ink-2:#2A2F37;--paper:#FFFFFF;--paper-2:#F6F6F7;--line:#E5E7EB;--mute:#6B7280;--text:#1E2228;--orange:#F26A1B;--orange-d:#C2410C;--on-dark:#F4F4F5;--mute-dark:#B4BAC4;--display:"Jost","Segoe UI",sans-serif;--body:"Barlow","Segoe UI",sans-serif;color-scheme:light;box-sizing:border-box;padding-top:env(safe-area-inset-top,0px);padding-bottom:env(safe-area-inset-bottom,0px)}
@media (prefers-color-scheme:dark){:root:not([data-theme="light"]){--paper:#FFFFFF;--paper-2:#F6F6F7;--text:#1E2228}}
:root[data-theme="dark"]{--paper:#FFFFFF;--paper-2:#F6F6F7;--text:#1E2228}
*,*::before,*::after{box-sizing:inherit}html{scroll-behavior:smooth;scroll-padding-top:calc(env(safe-area-inset-top,0px) + 80px)}
body{margin:0;background:var(--paper);color:var(--text);font:17px/1.6 var(--body);-webkit-font-smoothing:antialiased}
img,video{max-width:100%}a{color:inherit}
h1,h2,h3,h4{font-family:var(--display);font-weight:500;margin:0;letter-spacing:-.012em}
h2{font-size:clamp(30px,4vw,46px);line-height:1.08;max-width:22ch}h3{font-size:22px;line-height:1.25}
.wrap{max-width:1180px;margin:0 auto;padding:0 clamp(18px,4vw,40px)}
.sec{padding:clamp(64px,9vw,120px) 0}.sec.dark{background:var(--ink);color:var(--on-dark)}.sec.soft{background:var(--paper-2)}
.kick{font:500 14px/1 var(--display);letter-spacing:.06em;text-transform:uppercase;color:var(--orange-d);margin-bottom:16px;display:block}.dark .kick{color:var(--orange)}
.lead{font-size:clamp(17px,1.5vw,20px);color:var(--mute);max-width:60ch;margin:18px 0 0}.dark .lead{color:var(--mute-dark)}
.btn{display:inline-flex;align-items:center;gap:10px;min-height:48px;padding:12px 22px;border-radius:10px;font:500 16px var(--display);text-decoration:none;border:1.5px solid transparent;transition:transform .15s,background .15s}
.btn:hover{transform:translateY(-1px)}.btn.p{background:var(--orange-d);color:#fff}.btn.p:hover{background:#A33609}.btn.g{border-color:rgba(255,255,255,.35);color:#fff}.btn.g:hover{background:rgba(255,255,255,.08)}.btn.o{border-color:var(--line);color:var(--text);background:#fff}
.btn svg{width:20px;height:20px}
:focus-visible{outline:3px solid var(--orange);outline-offset:3px}
/* nav */
.nav{position:sticky;top:env(safe-area-inset-top,0px);z-index:30;background:rgba(30,34,40,.92);backdrop-filter:blur(10px);border-bottom:1px solid rgba(255,255,255,.08);color:#fff}
.nav .wrap{display:flex;align-items:center;gap:28px;height:72px}.nav img{height:40px;width:auto}
.nav nav{margin-left:auto;display:flex;gap:26px;align-items:center}.nav nav a{text-decoration:none;font:500 15px var(--display);color:var(--mute-dark)}.nav nav a:hover{color:#fff}
.nav .btn{min-height:42px;padding:9px 18px}.burger{display:none;margin-left:auto;background:none;border:1.5px solid rgba(255,255,255,.35);color:#fff;border-radius:8px;width:44px;height:44px;font-size:22px}
@media (max-width:860px){.nav nav{display:none;position:absolute;left:0;right:0;top:72px;background:var(--ink);flex-direction:column;align-items:stretch;padding:14px 20px 22px;gap:14px;border-bottom:1px solid rgba(255,255,255,.08)}.nav nav.open{display:flex}.burger{display:block}}
/* hero */
.hero{background:radial-gradient(1100px 700px at 85% 10%,#30353E 0%,var(--ink) 55%,#15181C 100%);color:#fff;position:relative;overflow:hidden}
.hero .wrap{display:grid;grid-template-columns:1.05fr .95fr;gap:48px;align-items:center;padding-top:clamp(56px,8vw,110px);padding-bottom:clamp(56px,8vw,110px);position:relative;z-index:1}
.hero h1{font-size:clamp(36px,5vw,64px);line-height:1.04;max-width:14ch}.hero h1 em{font-style:normal;color:var(--orange)}
.hero .lead{color:var(--mute-dark);max-width:50ch}.cta{display:flex;flex-wrap:wrap;gap:12px;margin-top:30px}
.trust{display:flex;flex-wrap:wrap;gap:8px 22px;margin-top:28px;font-size:14px;color:var(--mute-dark)}.trust span::before{content:"";display:inline-block;width:8px;height:8px;background:var(--orange);margin-right:8px;transform:skewX(-30deg)}
.bars{position:absolute;right:-40px;bottom:-30px;width:min(52vw,720px);height:360px;opacity:.55;pointer-events:none}
.bars i{position:absolute;bottom:0;width:11%;border-radius:10px 10px 0 0;transform-origin:bottom;animation:rise 1.1s cubic-bezier(.2,.8,.2,1) both}
.bars i:nth-child(1){left:0;height:22%;background:#3A3F47;animation-delay:.1s}.bars i:nth-child(2){left:15%;height:38%;background:#4B5058;animation-delay:.25s}.bars i:nth-child(3){left:30%;height:55%;background:#6B7280;animation-delay:.4s}.bars i:nth-child(4){left:45%;height:74%;background:var(--orange-d);animation-delay:.55s}.bars i:nth-child(5){left:60%;height:100%;background:var(--orange);animation-delay:.7s}
@keyframes rise{from{transform:scaleY(0)}to{transform:scaleY(1)}}
.device{position:relative;border-radius:18px;background:#0F1114;padding:12px;box-shadow:0 40px 90px rgba(0,0,0,.5);border:1px solid rgba(255,255,255,.12);animation:float 1s ease .3s both}
.device::before{content:"";display:block;height:10px;margin:0 0 10px 6px;width:46px;background:radial-gradient(circle,#F26A1B 0 3px,transparent 4px) 0 50%/16px 10px repeat-x;opacity:.9}
.device video{display:block;width:100%;border-radius:8px;background:#000}
.device figcaption{font-size:13px;color:var(--mute-dark);margin:10px 4px 0;display:flex;justify-content:space-between}
@keyframes float{from{opacity:0;transform:translateY(24px)}to{opacity:1;transform:none}}
@media (max-width:900px){.hero .wrap{grid-template-columns:1fr}.bars{opacity:.25}}
/* marquee */
.marq{background:var(--orange-d);color:#fff;overflow:hidden;padding:14px 0;font:500 15px var(--display)}
.marq .track{display:flex;gap:44px;width:max-content;animation:marq 40s linear infinite}.marq span{white-space:nowrap}.marq span::before{content:"◆";font-size:9px;margin-right:12px;opacity:.7}
@keyframes marq{to{transform:translateX(-50%)}}
/* pains */
.grid{display:grid;gap:22px}.g2{grid-template-columns:repeat(2,1fr)}.g3{grid-template-columns:repeat(3,1fr)}
@media (max-width:860px){.g2,.g3{grid-template-columns:1fr}}
.pain{border-top:3px solid var(--ink);padding-top:18px}.pain h3{margin-bottom:8px}.pain p{margin:0;color:var(--mute)}.pain b{display:block;margin-top:14px;color:var(--orange-d);font:500 15px var(--display)}
/* features */
.feat{background:#fff;border:1px solid var(--line);border-radius:16px;padding:26px;display:flex;flex-direction:column;gap:12px;transition:border-color .2s,transform .2s}.feat:hover{border-color:var(--orange);transform:translateY(-3px)}
.feat svg{width:34px;height:34px;color:var(--orange-d)}.feat p{margin:0;color:var(--mute)}
/* split */
.split{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center}.split.rev>.media{order:-1}
.split ul{margin:22px 0 0;padding:0;list-style:none}.split li{padding:10px 0 10px 30px;position:relative;border-bottom:1px solid var(--line)}.dark .split li{border-color:rgba(255,255,255,.1)}
.split li::before{content:"";position:absolute;left:0;top:18px;width:14px;height:14px;background:var(--orange);transform:skewX(-30deg)}
.split li b{font-weight:600}.media video,.media img{width:100%;border-radius:14px;display:block;box-shadow:0 30px 70px rgba(30,34,40,.25);border:1px solid var(--line)}
@media (max-width:900px){.split{grid-template-columns:1fr}.split.rev>.media{order:0}}
/* timeline */
.steps{display:grid;grid-template-columns:repeat(7,1fr);gap:14px;margin-top:48px;position:relative}
.steps::before{content:"";position:absolute;left:4%;right:4%;top:22px;height:2px;background:linear-gradient(90deg,var(--orange),rgba(242,106,27,.25));transform:scaleX(0);transform-origin:left}.steps.on::before{animation:line 1.4s ease forwards}
@keyframes line{to{transform:scaleX(1)}}
.step i{display:flex;width:46px;height:46px;border-radius:50%;background:var(--ink-2);border:2px solid var(--orange);color:#fff;font:500 18px var(--display);align-items:center;justify-content:center;position:relative;z-index:1;font-style:normal}
.step h4{font-size:16px;margin:14px 0 6px}.step p{margin:0;font-size:14px;color:var(--mute-dark)}
@media (max-width:1000px){.steps{grid-template-columns:repeat(4,1fr)}.steps::before{display:none}}@media (max-width:560px){.steps{grid-template-columns:repeat(2,1fr)}}
/* stats */
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:40px}.stat{background:#fff;border:1px solid var(--line);border-radius:14px;padding:24px}.stat b{display:block;font:500 46px/1 var(--display);color:var(--orange-d)}.stat span{color:var(--mute)}
@media (max-width:860px){.stats{grid-template-columns:repeat(2,1fr)}}
/* customize */
.scale{background:var(--ink-2);border:1px solid rgba(255,255,255,.1);border-radius:16px;padding:26px}.scale h3{margin-bottom:8px}.scale p{margin:0;color:var(--mute-dark)}
.deliver{display:grid;grid-template-columns:repeat(5,1fr);gap:14px;margin-top:36px}.deliver div{background:#fff;border:1px solid var(--line);border-radius:12px;padding:18px;font-size:15px}.deliver b{display:block;font:500 17px var(--display);margin-bottom:6px}
@media (max-width:900px){.deliver{grid-template-columns:repeat(2,1fr)}}
/* faq */
.faq{max-width:800px}.faq details{border-bottom:1px solid var(--line)}.faq summary{cursor:pointer;list-style:none;padding:18px 0;font:500 19px var(--display);display:flex;justify-content:space-between;gap:16px;align-items:center}.faq summary::after{content:"+";font-size:26px;color:var(--orange-d);transition:transform .2s}.faq details[open] summary::after{transform:rotate(45deg)}.faq summary::-webkit-details-marker{display:none}.faq p{margin:0 0 18px;color:var(--mute)}
/* contact */
.contact{display:grid;grid-template-columns:1fr 1fr;gap:48px}.card{background:var(--ink-2);border:1px solid rgba(255,255,255,.1);border-radius:16px;padding:28px}
.card label{display:block;font:500 14px var(--display);margin:14px 0 6px;color:var(--mute-dark)}.card input,.card textarea{width:100%;padding:12px 14px;border-radius:8px;border:1px solid rgba(255,255,255,.15);background:#15181C;color:#fff;font:inherit}.card textarea{min-height:110px;resize:vertical}
.cl{display:flex;flex-direction:column;gap:16px;margin-top:24px}.cl a{display:flex;gap:14px;align-items:center;text-decoration:none;font:500 20px var(--display)}.cl a svg{width:28px;height:28px;color:var(--orange)}.cl small{display:block;color:var(--mute-dark);font:400 14px var(--body)}
@media (max-width:900px){.contact{grid-template-columns:1fr}}
footer{background:#15181C;color:var(--mute-dark);padding:36px 0;font-size:14px}footer .wrap{display:flex;flex-wrap:wrap;gap:20px;justify-content:space-between;align-items:center}footer img{height:34px}
/* reveal */
.rv{opacity:0;transform:translateY(18px);transition:opacity .7s ease,transform .7s ease}.rv.on{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){*{animation:none!important;transition:none!important}.rv{opacity:1;transform:none}.steps::before{transform:none}}

/* brand switcher */
.brandbar{background:#0F1114;color:var(--mute-dark);font:500 13px var(--display);border-bottom:1px solid rgba(255,255,255,.06)}
.brandbar .wrap{display:flex;align-items:center;gap:6px;height:44px;overflow-x:auto}
.brandbar span{margin-right:10px;white-space:nowrap}.brandbar a{display:inline-flex;align-items:center;gap:8px;padding:6px 12px;border-radius:999px;text-decoration:none;color:var(--mute-dark);white-space:nowrap;border:1px solid transparent}
.brandbar a img{height:18px;width:auto}.brandbar a.on{background:rgba(255,255,255,.08);color:#fff;border-color:rgba(255,255,255,.14)}.brandbar a i{font:500 10px/1 var(--display);letter-spacing:.06em;text-transform:uppercase;padding:3px 6px;border-radius:4px;background:rgba(255,255,255,.1);font-style:normal}
.brandbar a:hover{color:#fff}
body[data-brand="kalite"]{--orange:#1D9E5C;--orange-d:#15804A}body[data-brand="egitim"]{--orange:#2F6FED;--orange-d:#2458C4}
.bp,#view-terfi{display:block}
.soon{display:inline-flex;align-items:center;gap:8px;background:rgba(255,255,255,.08);border:1px solid rgba(255,255,255,.14);border-radius:999px;padding:7px 14px;font:500 13px var(--display);color:#fff;margin-bottom:18px}.soon b{width:8px;height:8px;border-radius:50%;background:var(--orange);display:inline-block;animation:pulse 1.6s infinite}
@keyframes pulse{0%,100%{box-shadow:0 0 0 0 rgba(255,255,255,.35)}50%{box-shadow:0 0 0 8px rgba(255,255,255,0)}}
.hero.bh .wrap{grid-template-columns:1.1fr .9fr}.bh .blogo{height:72px;width:auto;margin-bottom:28px}
.plan{background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.12);border-radius:16px;padding:22px}.plan h3{font-size:18px;margin-bottom:6px}.plan p{margin:0;font-size:15px;color:var(--mute-dark)}
.family{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;margin-top:40px}.fam{border:1px solid var(--line);border-radius:16px;padding:26px;background:#fff;display:flex;flex-direction:column;gap:12px}.fam img{height:34px;width:auto;align-self:flex-start}.fam p{margin:0;color:var(--mute)}.fam .tag{align-self:flex-start;font:500 12px var(--display);letter-spacing:.05em;text-transform:uppercase;padding:4px 10px;border-radius:999px;background:var(--paper-2);color:var(--mute)}.fam .tag.live{background:#E8F7EE;color:#15804A}.fam a{margin-top:auto;font:500 15px var(--display);color:var(--orange-d);text-decoration:none}
@media (max-width:860px){.family{grid-template-columns:1fr}.hero.bh .wrap{grid-template-columns:1fr}}
